Mirror Mi Hype? I dunno...

Mirror Mi is a new doll line, just announced by MGA today.  They launch on their website tomorrow, and theoretically in stores later.  The expected price per doll is 30$.  It is unknown if they come with stands at this time.  No one's done an unboxing video yet, although MGA has distributed PR, so I'm expecting some soon.  MGA hired Darko Dordevic to draw the illustrations for the line, which I love.  I've been a Darko fan for decades, and that means their art isn't AI slop.

It's honestly hard to be hyped when I'm kinda tired right now, but the dolls look pretty. 

Licca-chan in the US Hype!

Even more exciting to me than Moonspell Magic, Licca-chan is coming to the USA!  Finally!  I've wanted some Licca-chan dolls for years, but never got them because importing them was prohibitively expensive.  And even better, her debut line is a Hello Kitty collab!  I want them all!!!  It's so nice to be getting good news in the doll world for a change.  It's been over a year since I've gotten this much good news.  I can't wait to find out more.

Moonspell Magic Hype

I have not made a hype post in over a year!  There was absolutely nothing that I was hyped about in 2025.  It's SO nice to have something new and sparkly to look forward to!  I've been so distraught, I've been collecting rectangle headed dolls that I'm iffy about just to survive!  I feel like these precious dollies were made for me!  Moonspell Magic is a spinoff of Monster High g3 and dolls are expected to come out this summer!

Jem and the Holograms Hype

I'm so happy, I'm gonna explode, Loyal Subjects, who made the fantastic Rainbow Brite doll, have revealed a Jem from Jem and the Holograms doll!!!!!  She comes with good looking articulation, two outfits, a stand, a comb, and I'm over the MOON!  I'm so excited!  I love the Rainbow Brite mini doll, so if the Jem doll is the same quality, I'm in for a TREAT!  And if Jem sells well, they could come out with the other band members, or even the MISFITS!!!!!!

Rainbow Brite Hype

Another hype post?  Yeah, but this time, one of the dolls is out already and I've ordered it.  I'm a sucker for 80s franchises, so when I heard Rainbow Brite and Strawberry Shortcake were getting reboots at a toy show last year, I was interested.  I didn't pay it as much mind then, because I had Rainbow High and Monster High to think about, but now that I'm pretty much done with both of those, I'm looking for something new to look forward to, and this might be perfect.  It's got 80's nostalgia, but modern mechanics, seems like a good balance of quality and affordability. 

Barbie Dream Besties Hype

Yes, another hype post.  I'm completely over Decora Girlz.  I decided I don't like their giant heads or cartoony faces.  At least I came to this decision BEFORE buying them.

What I DO like, are these face sculpts.  They're very Ever After High.  Also, 11 points of articulation.  That's what I like to see.  I know I swore I wouldn't get involved in the Barbie VS Bratz war, but damn, I need these girls.  They're even split into couples for me already!  These might be the cutest Barbie dolls I've ever seen in my lifetime.

Decora Girlz Hype

I don't normally make hype posts for doll brands, but I'm depressed and dolls give me serotonin.  This is a preview pic of the Decora Girlz 11 inch fashion dolls, revealed at a toy fair last September.  Decora Girlz is a new brand by Cepia, the company behind Zhu Zhu Pets.  They're starting the brand with 2 lines, 4 fashion dolls, 9 minidolls, and a minidoll playset.  All dolls come with sheets of stickers to decorate the dolls with.